The new luxury showroom demonstrates high flexibility in showcasing brand elements of Mercedes-Benz, Mercedes-Maybach and AMG brands
“Mercedes-Benz
continues its strong momentum in the Indian market in 2025, remaining the most
desirable luxury automotive brand. Mercedes-Benz witnessed increase in sales in
it’s top-end vehicles and BEV portfolio, along with strong performance in terms
of revenue. This year we
will launch 12 new products, expand of our local production portfolio, launch
the MB.Charge Public, expand into new markets and invest in upgrading our
entire network.”
“Bhopal is an
important emerging market for Mercedes-Benz and with a new state-of-art
showroom, our discerning customers in Bhopal will have an elevated luxury
retail experience synonymous with the values of trust, prestige, and excellence
associated with Mercedes-Benz.”
Emrah Oezer, CFO and Executive
Director, Mercedes-Benz India
· Mercedes-Benz has a positive
outlook for the Indian market: continues aggressive network expansion strategy
with world-class luxury dealerships planned in both major metropolises and emerging
mini metros
·
Landmark Cars Bhopal is
Mercedes-Benz’s new luxury showroom in Bhopal, signifying Mercedes-Benz’s
growing presence in Bhopal and Madhya Pradesh
·
The facility was completed in
4.5 months, reflecting agile network expansion and moving closer to the customers
· The boutique format showroom is
located at the key business hub, spanned over 1,100 sq. ft., designed to display
Mercedes-Maybach, AMG, G-Class and Mercedes-Benz portfolios
·
The new showroom will focus on
exclusive customer consultation, optimized premium display space, and
personalized luxury experiences
·
Mercedes-Benz to expand to 20
new touchpoints and upgrade 15 existing facilities to international luxury
standards
·
Mercedes-Benz India Franchise
Partners have invested Rs. 470 crores for upgrading to luxury format for their
dealerships and service outlets
·
Mercedes-Benz has the densest
luxury car network with 140+ outlets in 50+ Indian cities
Bhopal
: India’s most
desirable luxury carmaker, Mercedes-Benz India today, announced the
inauguration of a new luxury sales facility in Bhopal, Madhya Pradesh. The new
dealership further strengthens Mercedes-Benz’s presence in Bhopal, underlining
the company’s strategy of expanding to key emerging luxury markets across the
country. The new sales showroom, operated by Mercedes-Benz’s long-standing Franchise
Partner, Landmark Cars, reflects
Mercedes-Benz’s continued commitment to its customer, having a ‘Go to Customer’
strategy. Mercedes-Benz aims at bringing world-class luxury experiences closer
to discerning customers in the fast-evolving urban centres like Bhopal, which
has shown strong growth potential.
The newly inaugurated Landmark Cars
Bhopal showroom is a sales outlet
curated in Mercedes-Benz’s innovative ‘Stars at Mercedes-Benz’ top-end vehicle
flex format, which allows high flexibility of brand display at a single
location. The showroom can showcase all the brands including Mercedes-Benz,
Mercedes-Maybach, G-Class and AMG, asper customer wishes.
Located within a premium commercial complex in Habib Ganj, a
well-established neighbourhood of Bhopal, the showroom spans 1,100 sq. ft. The facility was
completed in a record 4.5 months
underscoring the agility and scalability of Mercedes-Benz’s retail operations.
The showroom offers good connectivity and higher number of existing and potential
customers in Bhopal’s luxury automotive market.
Key highlights of ‘Stars at Mercedes-Benz’ Format:
Designed to offer high flexibility at a single location within an urban nature,
the showroom enables seamless display of Mercedes-Benz’s diverse brands including
Mercedes-Maybach, AMG, G-Class, and
core Mercedes-Benz models, supported by adaptable brand elements and
optimized luxury display space. The design enables to seamlessly switch between
logos & brand elements with minimal manual efforts as per the model on
display. This unique format allows better space optimization for customers,
allowing sharp focus on exclusive customer consultation with dedicated customer
consulting area.
The Bhopal showroom is supported by a trained team of approximately 10 professionals and adds to Landmark
Cars’ growing network of nine Mercedes-Benz
sales outlets across India, with further expansion planned based on
market potential.
Sanjay Thakker, Chairman & Executive Director, Landmark Cars stated “We are delighted to further strengthen our
partnership with Mercedes-Benz by inaugurating a world-class luxury sales
outlet in Bhopal, a city witnessing steady growth in premium automotive
aspirations. This new facility reflects the global luxury standards of
Mercedes-Benz, seamlessly integrating modern design, digital-enabled
consultations, and a highly personalized customer engagement model. Designed to
deliver an immersive and refined purchase journey, the showroom offers
customers a holistic luxury ecosystem under one roof, focused on exclusivity,
comfort, and convenience. We are confident this new touchpoint will resonate
strongly with customers in Bhopal and the surrounding region, reinforcing
Mercedes-Benz as the most aspirational and trusted luxury automotive brand.”
With
the inauguration of the Bhopal facility, Mercedes-Benz continues to expand its
footprint across India’s luxury consumption hubs, combining modern retail formats, digital integration,
and curated customer experiences. The brand today has a presence in over 50 cities with more than 140+ luxury
touchpoints, reinforcing its position as India’s leading luxury
automotive brand.