Gurugram: TruSoul, a
modern wellness and personal care brand from the House of Baidyanath Ayurved,
today announced the launch of TruSoul Tulsi Honey. This premium daily
wellness product is made by blending two natural ingredients – Tulsi and pure
Honey.
Rooted in Ayurvedic
heritage, Tulsi is traditionally known to support respiratory comfort, help
manage stress, and promote overall well-being, while honey is valued for its
soothing properties and gentle nourishment. By combining these, TruSoul Tulsi
Honey is created to support easy breathing, encourage relaxation, and provide
everyday nourishment.
The formulation uses
high-quality honey that is carefully filtered and minimally processed to
preserve its natural enzymes, taste, and texture. It is complemented by
selected varieties of tulsi - Rama and Krishna - valued for their distinct
aromatic and wellness properties. While Rama Tulsi offers mild, refreshing
notes, Krishna Tulsi is associated with respiratory comfort and seasonal
wellness. Together, they create a balanced flavour that blends the herb’s
natural essence with the gentle sweetness of honey. The product contains no
added sugar, artificial preservatives, or synthetic flavouring, reflecting
TruSoul’s clean-label philosophy and commitment to transparency.
Built on the strong
consumer response to its Raw Organic Honey, this new product further
strengthens TruSoul’s presence in the honey category. It also advances the
brand's vision for clean, plant-based wellness solutions rooted in Ayurvedic
tradition and adapted for modern lifestyles.
Speaking during the
launch, Adhiraj Sharma, Co-founder, TruSoul, said: “Growing up in India, tulsi and honey
had always been a trusted part of everyday wellness across households. However,
as lifestyles evolved, many of these practices gradually faded from daily
routines. With TruSoul Tulsi Honey, we wanted to bring this familiar
combination back into everyday life - not
as a traditional remedy, but as a simple, accessible habit that fits seamlessly
into modern lifestyles. At the same time, this new product builds on the strong
foundation of our Raw Organic Honey, marking a natural progression as we expand
our honey portfolio with differentiated offerings that cater to evolving
consumer wellness needs.”
Echoing this vision,
Rishi Raj Sharma, Co-founder, TruSoul, said: “Our focus was to preserve the authenticity and
goodness of both tulsi and honey while making it easy to incorporate into daily
life. With carefully selected tulsi varieties and minimally processed honey, we
have created a product that is wholesome, natural, and ideal as a simple
morning ritual for wellness.”
TruSoul Tulsi Honey can
be enjoyed directly, with warm water, or as an addition to teas, smoothies, and
breakfast routines. It is ideal for working professionals, families, and fitness
enthusiasts seeking holistic nutrition.
The product is available
across leading online marketplaces and select offline retail outlets, including
curated wellness and pharmacy stores, in multiple pack sizes. For more
information, log on to https://www.trusoul.co.in.
TruSoul Tulsi Honey is
now available at an introductory price of ₹299 (MRP: ₹499).