-Offers 10% instant discount for spends on Zomato, Bistro,
District, and eligible spends on Blinkit
-Cardholders also earn 5% cashback with partners including Uber,
ixigo, Urban Company, and Apollo 24|7
New Delhi: SBI Card, India's largest
pure-play credit card issuer, and Eternal Limited (formerly known as Zomato
Limited) today
announced launch & ‘early access’ for the Eternal SBI Card, a co-branded credit card designed for customers across
Eternal and its affiliates. The card is among the first in the category to offer instant discounts across multiple brands
within one ecosystem, bringing greater value to customers’ everyday purchases while also extending benefits beyond the Eternal
group brands. Customers can now request early access
through the Zomato, Blinkit, and District apps to receive an invitation to
apply when the card becomes available from 22 October 2026, in a phase-wise
manner.
Cardholders get a 10% instant
discount on transactions on Zomato, District, and
Blinkit (only on products under the category
of electronics and beauty) and a 5% instant discount
on purchases under all other categories
(subject to certain excluded categories
mentioned below) on Blinkit. These discounts
shall be subject to a combined cap of ₹2000 per month across purchases made
through all the aforementioned platforms. Additionally,
there is a 10% instant discount on Bistro and a 1+1 offer on the purchase
of movie tickets through District (all discounts on Eternal brands are over and above
existing platform offers). With the Eternal SBI Card, customers can also earn 5%
cashback, up to ₹1,000 a month, on spends with Apollo 24|7, ixigo, Uber, and Urban
Company. The Eternal SBI Card comes with the cashback auto-credit facility,
which allows automatic credit of entitled cashback against eligible transactions directly to the SBI Card account on statement generation.
Salila Pande, Managing Director & Chief
Executive Officer, SBI Card, said, “SBI
Card has always strived to bring products for its customers that are customised
as per their diverse lifestyle and preferences, offering maximum value and
enhanced experience. Launch of the Eternal SBI Card in strategic alliance with
Eternal reflects this commitment. Designed around customer’s every day spending
needs, the card brings together compelling cashback benefits, convenience, and
value across a wide range of categories. The launch will bolster our retail
co-brand credit card portfolio.”
Akshant Goyal, Chief
Financial Officer, Eternal, said, “Get more out of every day’ is the core belief the Eternal
SBI Card is built on. There’s a strong opportunity to create more value around
the high-frequency transactions that are already a part of our customers’
lives. With Zomato, Blinkit and District at the centre, the card brings
together these every day spends in one ecosystem, while extending value beyond
it.”
Beyond the core value offered, the co-branded credit
card offers cashbacks and rewards on certain spends outside Eternal’s
ecosystem. Cardholders
get a 6-month complimentary Zomato Gold
membership as a welcome benefit on payment of the ₹499 joining fee. Along with this,
cardholders can also enjoy a spend-based annual fee waiver on achieving
annual spends of ₹2,00,000 in the previous year. The credit card also provides a 1%
fuel surcharge waiver of up to ₹200 in a statement cycle.
Available on both the Mastercard
and RuPay networks, customers can apply for the credit card through the Zomato,
Blinkit, or District mobile apps, through a fully digital onboarding process.
Eternal SBI Card Key
Highlights:
|
Welcome Benefits: ●
6-month
complimentary Zomato Gold membership Spend Based Reversal: ●
Waiver of ₹499 annual fee on achieving
spends of ₹2,00,000 in the previous year Reward Benefits: Accelerated Category: ●
10% instant discount on purchases made on or through Zomato,
District, Bistro, and Blinkit (applicable only on purchases under the Electronics and Beauty category). ●
5% instant discount for other categories on Blinkit (excluding: (i) infant milk
substitutes, feeding bottles and infant food; (ii) cigarette lighters and
accessories, hookah consumables, accessories and flavors, cigarettes, tobacco
products, non-tobacco blends, ashtrays, cigars, rolling papers and other
related accessories; and (iii) jewellery made from precious metals) per month. ●
The
aforementioned discounts shall be subject to a combined cap of ₹2000 per
month across all purchases made on Zomato, Blinkit, District, and Bistro with
the co-branded credit card. ●
5% cashback on select merchants up to ₹1000 per month (applicable on Apollo 24|7, ixigo, Uber, and
Urban Company) Base Category: ●
1% cashback up to ₹500 on other eligible spends
per month (excluding
spends on or payments against fuel,
e-wallets or prepaid instruments (including the loading of such
prepaid instruments), rental transactions, tax payments, insurance,
jewellery, education,
utilities, gaming,
EMIs) Movie Offer: ●
Avail a complimentary movie ticket on purchase of one ticket on the District app
every month (capped at ₹200 OFF on the second ticket) Fuel Surcharge Waiver: ●
1% fuel surcharge waiver up to ₹200 in a statement
cycle Rewards Redemption ●
Cashback is transferred to the customer’s account as statement credit Forex Markup: ●
3.50% on all foreign currency spends |