Chennai, July 03rd
2026: Funskool
India Ltd., one of India’s leading toy manufacturers, has announced the launch
of its new Hello Kitty and Friends DIY craft range, marking the iconic Sanrio character
in India through Funskool’s licensed product portfolio. The range comprises
three distinct products: Hello Kitty Shakey Charms, Hello Kitty Weaving
Beads and Hello Kitty Coin Bank, each designed to inspire creativity,
imagination and hands-on skill-building in children.
The new launches include:
Hello Kitty Shakey Charms – Priced at Rs. 699/-, this kit lets children create five adorable hanging charms inspired by ice cream treats. Using sequins and decorative elements, kids can design accessories that clip onto bags, bottles and more. Suitable for ages 5+, it features five popular characters from the Hello Kitty and Friends universe- Hello Kitty, Kuromi, Pompompurin, Keroppi and My Melody.
Hello Kitty Weaving Beads – Priced at Rs. 1,249/-, this skill-building craft kit is ideal for ages 8+. It includes over 1,500 colourful beads and a build-your-own loom, enabling children to weave keychain, coaster and tapestry while enhancing focus and creativity.
Hello Kitty Coin Bank – Priced at Rs. 699/-,
this kit offers a ceramic figurine-painting experience for children aged 5+.
Kids can decorate their own Hello Kitty money bank, encouraging artistic
expression, imagination and early saving habits through a fun DIY activity.
Commenting on the
launch, K.A. Shabir, CEO, Funskool India, said: “Hello Kitty is one
of the most beloved characters in the world, and we are thrilled to bring the
iconic character to children across India through this exciting range of DIY
kits. These products go beyond conventional play; they nurture skills,
encourage self-expression, and give children a deep sense of accomplishment
when they create something with their own hands. This launch is a significant
step in our strategy to introduce globally renowned licensed properties to the Indian
market with products that resonate with Indian children and families.”
The Hello Kitty range
reflects Funskool’s continued commitment to expanding its licensed product
portfolio while catering to the growing demand for creative, screen-free play
in India. Each kit is designed to build fine motor skills and cognitive
abilities while providing hours of engaging activity.
All three products
are available at leading toy and retail stores across India and on major
e-commerce platforms. More Hello Kitty DIY kits will be launching soon.