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Launches Wi Fi and 4G-enabled
cameras designed for seamless, reliable, and compliant security experiences
Mumbai: The Security
Solutions business of Godrej Enterprises Group (GEG), India’s pioneer in
security solutions, is strengthening its focus on delivering customer-centric,
connected security experiences with the launch of its new portfolio of wi-fi
and 4G-enabled surveillance cameras. This strategic expansion marks Godrej’s
next phase of growth in India’s rapidly evolving organised surveillance market,
driven by a strong focus on innovation, design, and integrated security
experiences.
India’s surveillance market is undergoing a fundamental shift,
from product-led adoption to experience-driven decision-making. Customers
across residential, commercial, and institutional segments are increasingly
seeking solutions that combine ease of use, reliability, data security, and
regulatory compliance, along with seamless connectivity and control. This
transition is accelerating demand for trusted, organised players that can
deliver integrated, future-ready security solutions.
Commenting on the launch, Mr. Pushkar Gokhale, Business
Head – Security Solutions, Godrej Enterprises Group, said "The cctv
surveillance category in India is at a pivotal moment, with the market
projected to reach over INR 1000 crore in the coming years. Customer
expectations are evolving rapidly towards solutions that are intuitive,
dependable, and secure. At Godrej, we see security not as a standalone product,
but as an integrated experience that delivers convenience, control, and peace
of mind. Importantly, there is a growing preference for trusted, Indian based
manufactured solutions that offer greater assurance on quality, data security,
and regulatory compliance. Our “Manufactured in India” portfolio reflects this
shift, combining innovation, strong engineering, and adherence to global
standards. This launch is a step forward in simplifying security for our
customers while building a connected, future-ready security ecosystem.”
The newly launched portfolio features a comprehensive range of
wifi & 4G CCTV cameras including indoor security camera & outdoor
pan-tilt, dome and bullet cameras.
Designed with a deep understanding of diverse user needs, the
range delivers flexible and uninterrupted monitoring across both urban and
remote environments. While the wi-fi variants cater to connected homes and
businesses, the 4G-enabled cameras including the smart cameras and solar camera
ensure seamless surveillance in locations where broadband infrastructure is
limited or unavailable, enabling users to stay connected anytime, anywhere.
Manufactured in India and certified under BIS-ER standards,
the portfolio underscores Godrej’s commitment to quality, data security,
compliance, and customer trust. More importantly, the launch reflects the
company’s evolution from standalone products to a holistic connected security
ecosystem, where intelligent surveillance enhances usability, accessibility,
and overall customer experience.
By bringing together trusted Technology & Engineering,
local manufacturing, and customer-first design approach, Godrej Enterprises
Group aims to redefine how security is experienced, making it more intuitive,
reliable, and aligned with the needs of a connected world. As demand for
secure, compliant, and easy-to-use surveillance solutions grows, GEG remains
focused on driving innovation that enhances everyday security experiences while
strengthening India’s organised and self-reliant security ecosystem.