·
‘Profit Ka Rocket’ – India’s First Heavy Commercial Vehicle
which maximises earnings, improves productivity, reduces operating costs and
enables greater control, altogether, intelligently
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Sets new benchmark for profitable & intelligent trucking with
industry-first 48-hour Uptime Guarantee* and potential to deliver up to ₹15
lakh* additional profit per truck over five years
- India’s most intelligent truck with patented
AI-enabled iFuelSmart Auto Drive mode that provides maximum fuel economy
consistently.
- Entire range powered by Mahindra’s
next-gen 320hp mPOWER engine optimized for best-in-class fuel economy and
performance
- Available with the most intelligent -
iMAXX 2.0 advanced fleet telematics solution that has features like remote
ignition inhibit and AC usage control for fleet owners
Mumbai: Mahindra Truck and Bus, part of the Mahindra
Group, today announced the launch of the all-new BLAZO i-TRK, a new
generation Heavy Commercial Truck engineered around one singular promise to
transporters and fleet owners - Profit Ka Rocket.
Purpose-built as a complete business solution
rather than just a truck, the BLAZO i-TRK combines best-in-class fuel efficiency, high-performance powertrain,
intelligent connected technologies and an industry-leading uptime guarantee. It
enables customers to maximise earnings, improve productivity, reduce operating
costs and exercise greater control over their fleet.
The BLAZO i-TRK has been engineered around three powerful customer
assurances:
Earn More
Delivering up to 10% better fuel efficiency, the BLAZO i-TRK integrates advanced technologies including AI-powered iFUELSMART auto drive mode, TurboMAXX turbocharger, OptiFuel
air compressor and multiple other hardware solutions and
software innovations to extract maximum value from every drop of fuel. These cumulative
savings can translate into up to ₹15 lakh* of additional profit per truck over five years, helping customers grow their business faster.
Run More
Powered by Mahindra’s trustworthy and best-in-class 320 HP mPOWER engine across the entire BLAZO i-TRK range, the truck delivers strong performance,
higher reliability and greater productivity. Enhanced driver comfort – through
the COMFiMAXX suspended seat, EzyCruise cruise control, Bluetooth enabled music system with mic for handsfree and safe communication, spacious,
premium and ergonomic AC cabin – keeps drivers productive on long-haul
operations, enabling fleets to complete more trips with greater efficiency.
Every BLAZO i-TRK is backed by Mahindra’s comprehensive service
assurance programme designed to maximise vehicle availability and minimise
operating costs. At its core is the industry-first 48-hour Uptime Guarantee*, under which customers receive ₹10,000 per day* if the vehicle is not put back on road within
the committed timeline of 48 Hours*. This is supported by an expanding nationwide
network of service centres and Mahindra Quick Service Points (mQSPs) located within 75 km on National Highways and 50 km on State Highways.
Further strengthening the proposition are Mahindra’s Parts Supply
Guarantee*, which ensures 250 critical parts* availability across dealer network. If an
eligible guaranteed part is not made available within the committed 24-hour
period, the customer shall be entitled to receive the respective part free
of cost*. It also offers a class-leading warranty on 100+ parts.
Control More
The BLAZO
i-TRK comes equipped with
iMAXX 2.0, Mahindra’s next-generation connected vehicle platform. It delivers
real-time vehicle intelligence, predictive diagnostics, driver behaviour
monitoring, service management and actionable business insights through an
intuitive desktop and mobile interface. By enabling smarter decisions and
proactive fleet management, iMAXX 2.0 helps customers improve operational
efficiency while maximising profitability.
To provide more control in hands of our
customers, with BLAZO i-TRK, customised and long term (6Y/6L / 8Y/8L) mCARE Annual Maintenance Contracts and Extended Warranty plans (6k-10k Hr for tippers) are now available– ensuring lower maintenance
costs and greater peace of mind throughout the ownership journey.
The new Now24x7 mobile app puts complete control in the hands of
fleet owners and transporters, delivering an end-to-end digital customer experience right on their phone. The app enables
customers to raise, track and close breakdown assistance requests, view breakdown
van location in real time, process digital approvals for repair orders faster,
order spare parts directly, access complete service history in one place, and
set appointments with reminders so no service interval is ever missed. By
staying continuously connected with Mahindra through every interaction, Now24x7 app helps
customers manage their fleets more efficiently,
reduce downtime and remain always in control.
Together, these three assurances make the BLAZO i-TRK much more than a Heavy Commercial Vehicle.
They create a complete profitability ecosystem engineered to help customers
Earn More, Run More and Control More, delivering measurable business value
throughout the ownership lifecycle.
The BLAZO i-TRK has been designed to combine bold road presence
with functional engineering. Every design element has been developed to improve
vehicle performance, durability and driver convenience while reinforcing
Mahindra's modern Heavy Commercial Vehicle identity.
The Mahindra BLAZO i-TRK range comes in 3 colours and will be available
across variants and applications.
INTELLICORE Design
The BLAZO i-TRK's design is the first expression of Mahindra's
INTELLICORE design philosophy for its Heavy Commercial Vehicle range. At its
core, INTELLICORE integrates professional intelligence and purpose into every
aspect of the truck, ensuring that form and function come together to deliver a
superior ownership and driving experience.
Every exterior and interior element has been thoughtfully designed to
communicate capability while enhancing usability. The wide, commanding grille
reflects power and performance, complemented by full-size, high-performance
headlamps that reinforce the truck's bold road presence. Inside, the cabin has
been conceived as a driver's office, centred around the driver with an
intuitive and ergonomic layout that makes every task effortless and efficient.
Completing the design language is the distinctive Skyline Blue body colour,
reflecting the calm, confident and professional character of the BLAZO i-TRK.
The Mahindra BLAZO i-TRK range comes in 3 colours and will be available
across variants and applications.
Commenting on the launch, Mr. Vinod Sahay, President – Trucks & Buses,
Executive Chairman – SML Mahindra and Member of the Group Executive Board,
Mahindra Group, said, "India's freight and logistics sector is
entering a new phase of growth, where technology, reliability, and operational
efficiency will define competitive advantage, and older concepts such as resale
will not be relevant. Our ambition is not only to build better trucks but also
to shape the future of commercial mobility through innovation and strong
customer partnerships. The BLAZO i-TRK embodies this philosophy through
intelligent trucking and is truly the ‘Profit Ka Rocket’, with the potential to
increase profit up to ₹15 lakh* per truck over five years compared to other
trucks in the industry. At the same time, it comes with an industry-first and
unmatched uptime guarantee."