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Over
1,000 riders across 17 cities came together to celebrate the spirit of
motorcycling and champion road safety.
Chennai: TVS Motor Company (TVSM), part of TVS
VENU, and a reputed two and three-wheeler manufacturer globally, celebrated
World Motorcycle Day by uniting over 1,000 riders across 17 cities in India for
a one-of-its-kind nationwide ride, celebrating the spirit of motorcycling while
championing safe and responsible riding.
The initiative saw enthusiastic
participation from the vibrant TVS Apache Owners Group (AOG) and TVS Ronin
communities, bringing riders together through a shared passion for the open
road and a collective commitment to safer riding practices. Through this
celebration, TVS Motor Company reaffirmed its commitment to building a strong,
responsible, safe and passionate riding culture across India.
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Over 1,000 riders participated across 17 cities in India to celebrate World Motorcycle
Day.
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The
initiative was centred around Safe & Responsible Riding.
·
Awareness-led
rides promoted:
- Use of protective riding gear and safety
equipment
- Compliance with traffic rules and road
etiquette
- Responsible riding
behaviour
across urban and highway routes
- Respect for local communities and public
spaces
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Strong
participation from the TVS Apache Owners Group (AOG) and TVS Ronin
riding communities.
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TVS Apache marks 20
years of racing heritage with a global community of 6.5+ million
customers.
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The TVS Apache
riding community has grown to 500,000+ registered members.
As part of the celebrations, TVS Motor
Company also highlighted its continued commitment to rider safety - encouraging
riders to prioritise protective gear, ride responsibly and champion safer roads
for everyone. The initiative reflects the belief that the true spirit of
motorcycling lies not only in the thrill of the ride, but in making every ride
a safe one.
Commenting on the occasion,
Vimal Sumbly, Head – Premium Business, TVS Motor Company said, “Motorcycling today is
about far more than travelling from one destination to another - it is a way of
life shaped by freedom, discipline, responsibility and camaraderie. It was
inspiring to see riders across India come together to celebrate the spirit of
riding while demonstrating that true motorcycling begins with respect for the
road, for fellow riders and for the communities we ride through. This year’s
World Motorcycle Day celebration is especially meaningful as we continue to
commemorate two decades of TVS Apache - a brand born from our racing DNA and
today embraced by over 6 million customers globally. Over the years, TVS Apache
and TVS Ronin have evolved beyond motorcycles to become communities that bring
together passionate riders through performance, experiences and a shared love
for motorcycling. Through initiatives like these, we remain committed to building a
stronger riding culture and creating experiences that make every ride safe,
responsible and memorable”
Among the nationwide celebrations, Bengaluru
hosted the flagship ride, bringing together over 100 customers, creating a
platform for riders to come together and celebrate their thrill for
motorcycling. The event featured curated riding experiences, interactions with
TVS Apache Owners Group (AOG) and TVS Ronin CULT communities, and engaging
conversations with industry-leading motorcyclists, supporting the strong bonds
that unite riders beyond the road.
The nationwide ride served as a
powerful reminder that responsible motorcycling can coexist with adventure,
performance and exploration. Riders proudly showcased how safety, discipline
and respect for traffic norms are integral to enjoying the diverse landscapes,
cultures and experiences that India offers. As TVS Apache celebrates two
decades of performance motorcycling, the World Motorcycle Day initiative
further strengthens the brand’s commitment to nurturing a thriving and
responsible riding ecosystem across the country.