In line with Chola’s commitment to disaster relief, employees actively participated in relief operations
Assam : Chola Foundation, in partnership with Smile Foundation, conducted a relief and assistance drive to support flood-affected communities in Assam. Under this initiative, 10 flood-affected areas across the state were covered, benefitting over 1,250 families. The objective was to address the daily essential and hygiene requirements of the flood-impacted households.
Under the initiative, dry ration, hygiene kits, and other essential items were distributed, with special attention given to women, children, the elderly, and persons with disabilities.
The relief efforts were planned in coordination with local authorities and local community leadership to ensure that assistance reached the most severely affected individuals. Chola employees in Assam actively volunteered to assist in the distribution of relief materials while adhering to safety rules and guidelines issued by district authorities.
Mr. Ravindra Kumar Kundu, Managing Director & Chief Executive Officer, Cholamandalam Investment and Finance Company, said, "The floods in Assam have caused widespread devastation, severely disrupting the lives and livelihoods of thousands of families. At Cholamandalam, we are committed to standing by communities during times of crisis. The flood relief work in Assam, in partnership with Smile Foundation, is an effort to provide timely and essential assistance to affected families to help them navigate this difficult period. We are pleased to see our employees actively contributing, which underscores our commitment to meaningful community engagement and collective action."
Through this initiative, Chola Foundation continues to advance its commitment to supporting those in need during crises by delivering timely and impactful assistance. This initiative highlights Chola's commitment to responsible corporate citizenship and its ongoing efforts toward driving positive and long-lasting social change.